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Residenz Club
A cohesive corporate design was created for the updated club interior.
Logo-Design
Branding
2pmedia & Residenz Club | 2019
As part of the redesign of Residenz Club in Paderborn, the visual identity received a modern and fresh graphic treatment. Both the space and the visual concept of the club were fundamentally overhauled. As part of the re-opening campaign, the 'R' in the graphic was inverted.
The design is characterized by clear shapes and bold typography, making it particularly appealing to a young target audience.
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